Business owners often consider the product and its packaging as two different things, however, a well designed package will not only accent but, elevate an already wonderful product to a stellar product. Ever tried buying an antique product that was a vintage relic from decades passed? What makes its value increase? Pristine packaging! Creative packaging!
Respond to customer needs as they change. Use the strategy of customer-driven development. Listen to the people you want to buy your product or service and develop to their needs! Create a culture of innovation! Your customers will love you for it.
A web presence is essential to any business. Think about how often you use the internet or receive an instant message. Mobility, a global reach, measurable outcomes, cost-effectiveness, and targeting your audience is key to successful web persona.